# EqtyLabs: AI Web Application Design Service

URL: https://rondesignlab.com/blog/client-reviews/web-application-design-service-for-eqty-labs

> EqtyLabs is a platform for marketers to instantly create and manage specialized AI agent teams. We provide expert design for AI-driven web applications.

Web design for an application for creating a team of AI agents? We are on it!

## About EqtyLabs

EqtyLabs is a web-based platform that allows marketers to instantly create and manage a team of specialized AI agents.

### Main Goal

The goal is to provide cyclists with intuitive route planning, real-time navigation, and performance insights in a single mobile app.

- Industry: AI
- Company Type: Startup
- Location: San Francisco, California

> Our main objective was to create a prompt page where clients could speak to the agent.&nbsp;
>
> — Clutch review

![EqtyLabs AI agent platform — digital transformation for AI-powered marketing team management](https://res.cloudinary.com/ducxztw9n/image/upload/v1775040482/Frame_1321316524_fb3c2d19d4.webp)
*EqtyLabs AI agent platform — digital transformation for AI-powered marketing team management*

## Simply novel

EqtyLabs asked for a prompt page that would be easy to use and adopt by the user, but will feel refreshing due to an innovative look to the design.

## Specific Goals

### Prompt page

A prompt page must always be straightforward - you don’t want to see clutter and unnecessary menus and pop-ups on the screen but be **focused on speaking with an agent**.

### Fresh look

EqtyLabs wanted a design that would **catch an eye and stand out from the competitors** in the market. In case of a prompt page, this is twice as challenging, but twice as interesting.

![EqtyLabs eye-catching AI prompt UI — competitive differentiation achieved through ux design consulting](https://res.cloudinary.com/ducxztw9n/image/upload/v1775040482/Frame_13213165254_c8b2ca46e9.webp)
*EqtyLabs eye-catching AI prompt UI — competitive differentiation achieved through ux design consulting*

## Elevated screens

While preparing the product, we ran an extensive research and designed a moodboard that would reflect EqtyLabs’ preferences in both UX and UI.

> We designed a second version of the product, vastly improving the functionality and the look.
>
> — Tyler B., UX Architect

![EqtyLabs AI agent team management UI — information architecture ux for multi-agent workflow control](https://res.cloudinary.com/ducxztw9n/image/upload/v1768898120/Frame_1321316523_415b713ad8.webp)
*EqtyLabs AI agent team management UI — information architecture ux for multi-agent workflow control*

### Related project stories

- [EqtyLabs](/blog/project-stories/eqty-labs-cryptocurrency-and-funding-and-ui-ux-design)

## Matching the vision

It has always been important for us to design products that resonate with our clients on a totally different level. **We design functionality, look and the feeling** that stands behind the interactions with the product.

![EqtyLabs design vision alignment process guided by RDL's ux research consulting methodology](https://res.cloudinary.com/ducxztw9n/image/upload/v1775040482/Frame_13421316525_e36d7fe12c.webp)
*EqtyLabs design vision alignment process guided by RDL's ux research consulting methodology*

> We were pleasantly surprised by the results they provided - they matched our vision amazingly and we were happy to see our idea come to life.
>
> — Clutch review

> “Based on our moodboard, **RDL proposed 3 solutions** that had a common vision yet different execution. They delivered up to our standard and **we were happy with the final outcome**.”
>
> — Roberto De Angelo, Founder, AI Marketer

> They pay a lot of attention to the original thought and put grand effort into making this thought reality.
>
> — Clutch review