RD
Solution
Service
for
ByteDance

Take a look at the result of our work for ByteDance in the form of a review.

Written by

Being a Chief Executive Officer, Jack is responsible for decision-making, building the company’s strategy and culture.

Verified by

Alina makes sure to pay close attention to the customer aspect of our designs, understanding the interactions and their improvements.

Genie Chatbot

Our main focus has been on developing an intuitive user interface that provides ease of interaction. Our approach has been deeply rooted in understanding the users’ needs, preferences, and behaviors. We prioritized simplicity and clarity in design, aiming for a clean and uncluttered layout that facilitates easy navigation and control.

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Startup
Client type
54% CR
Conversion
2.9x RR
Retention

About ByteDance

ByteDance is an internet technology company. Among its most popular products are Toutiao, which is a news and content platform, and TikTok, which has gained a lot of traction recently as a leading social media platform globally.

Main Goal
Out goal was to create a new design for one of ByteDance’s existing products.

Industry
Information Technology
Company Type
Enterprise
Location
Singapore

ByteDance Genie Chatbot AI-driven discovery interface — ai digital transformation for enterprise content platforms

Working with enterprise

In our experience, working with enterprise is a true “hit or miss” situation. Through times, we have learned to push into deep discovery to avoid miscommunication and ease the pressure from the department on the client’s side. It is important to establish clear goals and boundaries, lines of creativity and engagement, and meeting schedule for best results possible.

Specific Goals

Website UX/UI
A redesign usually revolves around what hadn’t worked out before. Based on previous mistakes, a team can easily set a clear plan for improvement. We discovered baseline improvement measures within user experience and ease of use, which made it simple for us to understand what the product lacks.

ByteDance machine learning effects UI built on structured ux research methods for AI feature communication

“

Rondesignlab consistently delivered project milestones on schedule, which helped keep the project on track.

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ByteDance enterprise UX discovery process — information architecture ux establishing clear creative boundaries

Flexibility

Big projects always require some sort of flexibility. Constant change is often present when departments continuously test for usability.

”
We made sure to align the results with the goals, and have the client’s approval at each step of the way.
Lisa B.
UX/UI Designer

ByteDance enterprise usability iteration process guided by RDL's flexible ux research consulting approach

“

The team was attentive to our needs and responded promptly to queries and requests.

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Solutions

We were delighted to see positive feedback to creativity in our solutions. We trust the client with the final vision, but having agreement on creative design solutions is a pleasant benefit.

Charles Chan
Senior Design Director, ByteDance
RDL’s ability to deliver innovative design solutions was impressive. Their creative approach set them apart. Their meticulous attention to detail ensured a polished and cohesive final product. They made us feel valued by prioritizing our needs and incorporating our feedback effectively.