Veri - Healthcare CGM Tracker & UX UI Design
Design a clear and accessible mobile experience for a health tracking app that improves user retention and promotes better lifestyle choices.
Thomas Wright
CPO at Veri
About the project
Veri helps find the right foods and habits for your body to lose weight, reverse insulin resistance and extend your health span.
Project
Veri
Location
Greenwood Village, USA
Industry
Healthcare
Year
2023
Healthcare CGM Tracker App | UX & UI Design
Focus Area
Key Task
Our key task were to create the user-centered design in Veri app. We conducted extensive user research to understand the needs and preferences of our target audience, and we incorporated user feedback throughout the design process.
We prototyped and tested multiple iterations of the interface to ensure that it was both functional and intuitive. We also prioritized visual design, using color, typography, and iconography to create a cohesive and aesthetically pleasing interface.
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Typography and colors
Visual System
In the Veri - Healthcare CGM Tracker project, we chose Montserrat for its readability and professional tone. The typeface supports a clear user flow across mobile screens, helping users quickly understand key actions. Rather than focusing on its design characteristics, our decision was based on how well it maintains consistency and hierarchy in content.
We paired it with a palette of bright lime, black, white, and grey. The lime accent draws attention to interactive elements and signals progress in the health journey. The neutrals balance visual clarity, reducing noise and supporting accessibility in both light and dark modes.
Healthcare CGM Tracker App | UX & UI Design
UI Design
Interface
The Veri - Healthcare CGM Tracker ui / ux was designed with simplicity and ease of use in mind. Users can easily view their upcoming tasks, set reminders, and mark task as complete, all with just a few taps of their finger.
Key Features
Simplicity
The app's navigation is straightforward, with simple and easily accessible buttons for adding and tracking activities.
Colors
We used a combination of bright and bold color to create a sense of energy and to encourages users to interact with the app.
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Strategy
Planning steps
We started with a clear goal to improve user understanding of health data while keeping the experience simple. Veri helps find the right foods and habits for your body to lose weight, reverse insulin.
We focused on micro interactions and onboarding patterns that guide users through first-time use. Our UX plan included usability testing cycles aimed at increasing retention and reducing churn.
Scanning
Scan Reminder
The Veri - Healthcare CGM Tracker example includes a scan reminder feature that helps users stay on track with their fitness goals. The Veri device can track your steps, calories burned, distance traveled, and sleep patterns.
This feature helps users maintain a healthy and balanced diet, as it provides them with a clear understanding of their calorie intake and monitor your progress towards your fitness goals.
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UI design
Health tracking
This feature allows users to monitor glucose levels, daily activity, and food intake in one place. The UI focuses on scannable metrics with bold highlights and simplified charts.
Real-time feedback
The Veri mobile app includes intuitive navigation so users can track changes over time without friction. Real-time feedback encourages consistent use, leading to higher engagement rates.
Patient App Design | UX & UI Design
Better health
The app syncs with a wearable device to provide personalized recommendations. Through this connection, users get insights into their body’s response to meals and movement. We simplified the device pairing process and reduced drop-off through clear visual cues. This feature contributes to longer user sessions and higher daily active use.
Patient App Development | UX & UI Design
The Finals
Result Snapshot
We delivered a user-first design aligned with healthcare usability standards in 2 sprints. The Veri app now offers a seamless interface that supports daily health tracking and smart insights.
Our focus on simplicity and engagement led to improved session depth and time spent in-app. Based on feedback, users feel more in control of their health decisions, contributing to stronger retention.
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Clear visual hierarchy and seamless device integration made the difference - we’re seeing higher retention already.
Thomas Wright
CPO at Veri
Conversion Rate
+31% - Increase
After launch, the optimized Veri UX/UI led to a 31% boost in conversion rate, driven by clearer CTAs and a smoother onboarding funnel.
Design Healthcare and Wellness Mobile app | UX & UI Design
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