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Nutricode wellness app project story — digital transformation in healthcare for wearable supplement design
Before everything, we are large fans of projects that make lives simpler and more enjoyable. Fun is fun, but accessibility, use and benefit are the most important factors of a successful product.
That is why we value projects that aim at making the lives of their customers better.
UX Architect
Nutricode wellness mobile app overview — core UX refined through a comprehensive ux audit by RonDesignLab
Nutricode turned out to be just the right fit to this description.
Lead Designer
A fast-growing company with bright ideas and clear goals - to improve the health and wellness of their users at minimum risks and efforts from the client’s side.
Being part of supplement industry, Nutricode knew they had to shine brighter than others.
UX Architect
Unlike the competitors, Nutricode used the power of technology and ran with it. Their work is rooted in deep analysis of the client’s bloodwork, resulting in detailed results portraying deficiencies and needs of the body, as for the supplements.
Nutricode bloodwork and scientific approach UI built on structured ux research methods for health data clarity
It is safe to say that Nutricode definitely took the scientific approach.
Lead Designer
Wearables compatability
Nutricode reads that information off of the client’s wearables, which helps better understand the user’s day-to-day activity levels, heart rate, blood oxygen and many more important stats.
AI-powered recommendations
These recommendations are perfectly tailored to each user’s needs - they are deeply analyzed by thought out algorithm to help users understand their health charts even better.
Scientific backup
Nutricode wants you to learn the “whys” and “hows” - basically, what stands behind everything you consume, how certain vitamins affect your health, and why you may want to change your habits.
Nutricode wearable data tracking feature - information architecture ux organizing biometric health metrics
We were lucky enough to take a deep dive into Nutricode’s processes while designing their mobile app.
We were goin for the “natural” aesthetic, which meant using muted tones and shapes that resemble nature.
Lead Designer
Color Scheme & Tribute to Nature
We used warm and muted colors, mostly greens, to bring the user into the atmosphere of nature. This helped establish the mission of Nutricode to encourage users to take care of their health on a daily bases even deeper.
Effective Interfaces that Work
Our interfaces aimed at simplifying and taking the user through the most important data - metrics that matter in the moment.
Wellness was yet again taken to a different level with Nutricode - and we are glad we were part of that change today.
Lead Designer
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