Drippi - Influencer Financial Records & UX UI Design

About the Project

Intricacies of the Job

• Being a new occupation, influencer work is a field that requires special attention when it comes to finances, income and taxing. Drippi decided to solve this issue by becoming a platform that helps influencers calculate their income and spending more consciously.

The Financial Side

• In the US and the UK, where Drippi operates now, the taxing laws are strict and complicated. Having to perform your tax reports under said laws having any career is complicated in and of itself.

Visual representation

• Each project’s design choices are based on various criteria: 1) vision, 2) goal, 3) emotion. By defining every criterion, it is possible to develop a concise design system that will work in favor.

Criteria for Design

• Field of work

  Content creation and artistry are extremely creative fields. The interfaces have to reflect that. From that stem bright colors, unique shapes, and fun interactions.

• Intention

  Drippi’s visual design is rooted in the intention to bring stability and confidence in financial actions for creators and artists. Such serious actions may seem intimidating, but uplifting design releases pressure.

Development

• It took us plenty of time to come up with the design that catches the eye. We were focused on how novel and unique the concept and the purpose of the product were, so we decided to reflect that in the visuals.

The Launch

• After the release, Drippi received massive acceptance. Many content creators and influencers took the product seriously, and had it become their daily helper in finances and taxing.

Results

• High Adoption Rate

  Drippi made users feel comfortable managing their finances. Simple interfaces guided users without frustration, and bright colors

• High User Satisfaction

  The interface that differed from almost everything on the market attracted more users and declined user frustration.